Smile President Bush! You are Everywhere!
When I interned at the White House (don't hate me I wasn't happy who was in office) there was one thing that was always apparent - who you were working for. In every office of the West Wing and the OEOB there are pictures over every desk of George W. Bush. There is Bush in the Oval Office, Bush in the Rose Garden, Bush meeting with dignitaries, and Bush giving the State of the Union. There is Bush with Laura, Bush with his daughters, Bush on his ranch, and even Bush rolling in the grass with his dogs. But one thing is for certain, every thing you do at the White House whether it is working with Congress on legislative affairs, planning advancement trips, or even getting the boss coffee, you are doing it all for George W. Bush!
In the Salon.com article "It's the Incompetence Stupid," states that one of the problems with the Kerry 2004 campaign was that many volunteers and voters did not feel a connection to the candidate. Many Kerry supporters did not necessarily feel passionate about Kerry, but rather they were passionate about hating Bush. When voters do not feel connected to the candidate they are less likely to get involved. Even those who do get involved in the campaign, are less informed then they should be. The article sites many volunteers who went door to door during the 2004 campaign, could not give undecided voters information about where Kerry stands on the issues.
In his campaign offices there were not pictures of Kerry anywhere. It was no surprise to me to read that throughout Bush's campaign offices there were pictures of the president every where. This constantly reminded the people volunteering for the Bush campaign exactly who they were working for. Maybe the Kerry campaign should have used photographs as a way to remind people who they were working for. It may have been a good start to get volunteers to feel connected to the campaign.
3 Comments:
That is the problem when you have an election that becomes a referendum on an incumbent.
Kerry had no message, no organization, and no clue...what he did have was lot's of money from people who simply hated Bush.
It is a pretty good argument that all the money in the world does you know good if you lack organization and the where-with-all to spend it correctly.
It is also demonstrative of the fact that Kerry was simply not the type of candidate to mobilize voters to the polls. He lacked the charisma of Sharpton, the passion of Dean, the presense of Edwards, or the prestige of Clark.
Simply not being Bush was not enough to be the Democratic nominee.
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